What problem is BeefLedger trying to solve?

What problem does it solve?

We began BeefLedger because of two major problems in most supply chains, these being;

  1. A collapse in the trust model when it came to credence claims – both by business and consumers. This a basic reduction in trust in the authenticity claims from existing chains, their dominant actors, and authorities (often made worse by bad actors exploiting circumstances); and

  2. Costly finance along the supply chain, making it both expensive, risky, and difficult, especially for new entrants and independent producers wanting to ‘reach out beyond the mainstream’ structures and channels and ‘do things differently’. This is stifling innovation.

New Models of Data Validation

BeefLedger solves this by monetising data & ensuring its value is captured by those responsible for its production. This includes provenance data right through to consumer data. We anchor credibility in decentralised solutions like multi-sig approvals backed by Community Attestation, as a contrast to the traditional trust model of single actor credence claims. We apply this decentralised solution set to all aspects of data production, collection, and validation.

We deploy finance innovation through the following key products:

  • Asset-backed digital assets, which are issued under license (Australian Financial Services License), & available on the BeefLedger Decentralised Exchange;

  • Robust asset identification & tracking on the blockchain, to ensure asset owners and financiers have visibility to the assets and we can also authenticate asset ownership claims with confidence;

  • A wholesale marketplace, powered by an escrow smart contract structure, enabling buyers to pre-purchase products, thereby improving supply chain finance flow and certainty; and

  • An off-chain retail marketplace utilising the convenience of Telegram messaging to enable consumers access to products sourced through the BeefLedger platform.

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